The Brand
Strong Faith.
Bigger Meaning.
Fortis FIdei means Strong Faith in Latin.
But what it stands for is much biger than that.
What it Means
More Than a Name.
Fortis Fidei translates to Strong Faith- but faith here isn’t limited to religion.
It’s faith in your convictions. Faith in ancient wisdom. Faith that who you are is worth expressing- loudly, clearly, and without backing down.
It’s the belief that your values, your personality, and your beliefs deserve to take up space in the world.
Our apparel reflects our character, values, passions and beliefs.
Whether it’s a t-shirt, hoodie or some other article of clothing or decor, wearing it says something- without you having to say a word.
Some people will ask about it. Some will nod. Some will laugh. Either way, you’ve made your position known.
- Sheli Dodson, Founder
The Origin Story
Built Because It Didn't Exist Yet.
2022
The Birth of an Idea.
I wanted to build something that reflects the principles I believe in. Between the ADD, the Gemini personality and the pressing certainty that I was never meant to settle for the limitations other’s set.
I knew I wanted to create – and I want to share my thoughts, ideas, passions, faith and creations with others. I love seeing people’s outwards expressions of their personality.
2023
A Place for Strong Opinions
Strong opinions. A love of labyrinths, ancient wisdom, and thoughtful conversations. Faith in God, in self-governance, in women’s rights and independence. A deep appreciation for ice cream and dry humor.
Fortis Fidei was built to express all of it- without having to pick just one.
You don’t have to agree with everything we believe, but you do have to be decent & kind to belong.
The Philosophy
Why We Design What We Design.
Labyrinths
The labyrinth represents the inward journey- the coplexity of life, the intentinoal walk toward truth.
Ancient Wisdom
Latin Phrases, Greek Philosphy, scriptural depth. These aren’t trends. They’re foundations that have stood the test of time.
Humor & Sarcasm
Because sometimes the most honest thing you can do is laugh at the absurdity of it all.
Identity & Values
Your convictions. Your values. Your beliefs. Your personality. Wear what you actually stand for.
What it means to wear it.
It's Not About Making a Statement.
It's About Being Honest.
When you wear Fortis Fidei, you’re not making a statement to shock anyone. You’re just being honest about who you are and what matters to you. You’re inviting real conversations with people who think deeper than surface level.
If you’re tired of pretending to be smaller than you are- you’re in the right place.
From the Collections
Designs that Say What You Mean.
Faith
Molon Labe
Gen-X
Astrology & Zodiac
