The Founder
One Person.
A Lot of Opinions.
I am a lot of things- and I’ve never been particularly interested in picking just one. The problem is that I couldn’t find a brand that reflected ALL of those things. The faith AND the humor. The depth AND the sarcasm. The convictions AND the questions.
So I stopped looking and started building.
WHY FORTIS FIDEI
I Built Because It Didn't Exist Yet.
Fortis Fidei was born out of a simple frustration – I wanted products that reflected the full, complicated, gloriously opinionated person I actually am.
I wanted a labyrinth design that didn’t need explaining to the right person. A Latin phrase that made someone stop and think. A humor collection that was actually funny. Faith-based designs that weren’t stiff or performative.
And when I couldn’t find them, I made them- because somewhere along the way I realized I wasn’t the only one who’d been looking.
Beyond the Brand
Creating Products Is Only Part of What I Do.
I’ve spent years helping people figure out who they actually are- and then helping them show up as that person, fully and without apology. That work lives at Desiderata Consulting, where I coach and consult with high-achieving individuals through transformative change. I also work with clients using Splankna, a faith-based mind-body-spirit approach to healing and wholeness.
The thread connecting all of it? The same one that runs through every Fortis Fidei product: you are not too much. You are exactly enough – as you are, right now, unedited.
WANT TO KNOW MORE?
There's a Whole Blog for That.
If you want to go deeper – the travel stories, the labyrinth lessons, the Therapy Thursday posts, the faith reflections, and the general musings of a woman who thinks too much and writes about all of it- it can be found at shelidodson.com.
Fair warning: it’s a rabbit hole. (You’ve been warned. 😂)
